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10th January 2020

Forsey and Son Opt for a Greener Future with Coleman Milne Hybrid

Innovative Coleman Milne were the first UK ceremonial manufacturer to introduce CO2 reducing hybrid technology to their range and were delighted when Forsey and Son, including their sister company Trotman, invested in three hybrid Norwood Classic hearses and two co-ordinating hybrid Rosedale limousines. These imposing vehicles, finished in Tenorite Grey and upholstered in opulent black leather, feature expansive glass roofs, three bearer seats, wreath rails, illuminated signs and name badges to add a personal touch.

Fusing energy and efficiency, the Coleman Milne Ford based hybrid range sources power from both a battery driven electric motor and fuel engine. The smart technology effortlessly switches between the two powertrains or uses a combination of both. The high-voltage battery is recharged using the energy normally lost through friction breaking so there’s no need to stop and plug in.

Adrian Forsey commented:

“We have long established an uncompromising high standard befitting to all our clients and renewing our fleet took careful consideration and research. We were seeking a robust fleet that delivers premium styling with first rate performance. Coleman Milne’s Stacey Moore arranged for us to test three demonstration vehicles with diesel, petrol and hybrid drivetrains.

Being based in picturesque Somerset, we appreciate the obvious environmental benefits of the fuel-efficient Hybrid technology. With the sophisticated design and powerful but virtually silent drive, it became clear that the Norwood and Rosedale Hybrid collection was the ideal choice for our business. Placing the order was our highlight at the 2019 NFE exhibition.”

Family-run Forsey and Son operate over four branches located in Glastonbury, Somerton, Butleigh and Shepton Mallet. They remain an independent business and offering a highly personal, flexible and sympathetic service has been their ethos for over 70 years. These fundamental values have earned the company a solid reputation throughout the region.


The new Coleman Milne Fleet is pictured outside Forsey and Son’s Willowfields Glastonbury branch.